In 2002, five students at the University of Cambridge decided to do what no-one else in the UK was doing at the time: start an African film festival. So much talent was emerging from Africa, but it wasn't being exhibited in the UK for western audiences. 

So, they spoke to Tony Jones, the Director of both the Cambridge Arts Picturehouse and the Cambridge Film Festival. With his help, they put together a small programme of films which they called The Cambridge African Film Festival, not knowing that this would become the longest running African Film Festival in the UK, which continues to this day.